Her Business, Her Impact; Women Making A Difference In Block Management!
- Doyenne
- Mar 27
- 4 min read
Can you tell us a bit about your business and what gave you the confidence to start on your own?
Larchfield Asset Management came about after a slightly drunken night! For many years I’d had clients telling me that I should start on my own, some of them even offering to assist me with funding to start the company up. It was only after part owning a small share of a previous block and estate management company and working myself into the ground, my mental and physical health suffering because of the long hours and unsupportive environment that I took the advice of a couple of industry friends and made that leap…and Larchfield was born! Larchfield Asset Management is a block and estate management company, regulated by the RICS with our main aim being to offer clients affordable, bespoke, personal and high-quality service. At present, we have three members of staff and we all have a manageable portfolio which allows us to provide a more personal and friendly approach, if a client wants us to pop in for a coffee and go over any issues, we have the time for them and can give them our full attention and focus.

What key lessons have you learned that others can take away from your experience?
No time is ever going to be the right time to start on your own - There will be financial worries to start with (unless you have someone financing you) but things will get better and easier.
Be selective – I made the mistake of purchasing a small portfolio at the start of Larchfield, had I been more diligent, I definitely wouldn’t have purchased it. The blocks came over in an absolute mess and if I’m completely honest, they do not fit into the kind of clientele we have or want at Larchfield now.
Don’t be afraid to lose clients – We terminated services with some clients because they simply don’t align with our values, won't listen to advice in respect of fire safety and generally don’t have the best interests of the leaseholders.
Have mentorship or networking played a role in your success?
Mentorship and networking have been key drivers of success within the block management industry. Whether through formal mentorship, peer support, or industry networking, they provide invaluable opportunities for learning, growth, and career progression. I’m lucky enough to have some incredible, experienced and knowledgeable industry friends that I can bounce ideas off or go to if I’m second-guessing myself on anything. Having worked alone at Larchfield from June 2023 until January this year when Clare joined me, the help from them has been invaluable.
How do you navigate moments of doubt and stay motivated?
No one likes a quitter! I navigate moments of doubt by focusing on my purpose, reflecting on past successes, and seeking support from trusted mentors and peers. In challenging times, I remind myself why I started, break tasks into manageable steps, and celebrate small wins. Staying connected with industry professionals and continuously learning helps me stay motivated and adaptable. Resilience and a proactive mindset turn any doubt into growth.

Do you feel that women are treated differently to men within the industry?
Yes! I’ve seen a clear divide between clients, and industry professionals. I’ve experienced male clients, predominantly older, being suggestive and asking me out for dinner or coffee and when I’ve politely declined, their attitude towards me has changed significantly. I’ve overcome this by continuing to work professionally with them but ensuring that there are boundaries in place when we have had to meet in the future.
What unique perspectives do you think women bring to block management?
Women bring unique perspectives to block management by combining strong interpersonal, problem-solving, and organisational skills with a deep understanding of community dynamics. We have the ability to understand personal struggles with clients as opposed to men who tend to see things more black and white.
How can women better support each other in this field?
Women within block management can build on progress by embracing leadership, technology, and industry expertise while advocating for a more inclusive and customer-focused approach.
Step into leadership roles – Visibility inspires change. Mentor others and engage with professional networks like RICS and The Property Institute.
Embrace technology – Leverage digital tools and automation to improve efficiency and transparency.
Advocate for fair industry practices – Push for equal opportunities, better work-life balance, and inclusive policies.
Specialise & upskill – Master service charge accounting, sustainability, and legal compliance to stand out.
Enhance community-focused management – Prioritise resident engagement, transparency, and strong customer service.
Support each other – Collaboration and networking will drive long-term success for women in the industry. Building each other up when they’ve achieved something great and acknowledging their win.
By leading with expertise, innovation, and inclusivity, women can continue shaping the future of block management.
Do you have a female role model that has inspired you?
My biggest inspiration is my 97-year-old grandma, who helped raise me alongside my dad. She’s been a constant source of strength, wisdom, and kindness, showing me the value of hard work, resilience, and always respecting people. Her ability to navigate life’s challenges with grace and determination has shaped the way I approach both my personal and professional life. She’s proof that integrity, compassion, and perseverance never go out of style, and I carry those lessons with me every day. ❤️
What do you believe is the higher purpose of a Managing Agent or Property Manager?
The higher purpose of a Managing Agent or Property Manager goes beyond maintaining buildings—it’s about creating safe, well-managed communities where people feel secure, valued, and heard. A great Managing Agent balances financial responsibility with people-focused service, ensuring that properties are not just buildings—but thriving, well-run communities.
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